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Privacy Policy



Thank you for visiting the website of Optiontown (www.optiontown.com), also referred to as Our Website. This website is owned and operated jointly by Optiontown, Inc. and Optiontown Ireland Ltd.; both companies are commonly referred to as “Optiontown”, or as “OT”, in short. This website is designed to make it easier and more efficient for you to interact with Optiontown. Optiontown recognizes that it is critical for you to be confident that your privacy is protected when you visit the Website, this policy describes Optiontown's privacy practices regarding information collected from users of its Website. This policy describes what information is collected and how that information is used. This privacy policy only applies to Our Website, in case you visit any third party website while using Our Website through the links which we provide, we recommend you that you should examine the privacy policy of such third party website(s), as this privacy policy does not apply to those third party website(s).

PLEASE NOTE THAT IN CASE OF OMMISSION OF PRIVACY POLICY IN ANY LANGUAGE OTHER THAN ENGLISH OR IN CASE OF CONTRADICTION OF PRIVACY POLICY IN ANY OTHER LANGUAGE OTHER THAN ENGLISH, THE PRIVACY POLICY IN ENGLISH LANGUAGE ONLY WILL APPLY AND SUPERSEDE.

All terms appearing herein are to be read and interpreted as defined in the Terms of Service.

WHAT INFORMATION WE COLLECT FROM YOU

We collect only such information as is necessary to provide one or more of the OT Services to you.

1. When you are visiting Our Website as a Guest/Visitor, we may collect Session Data through our tools, which may include, but is not limited to, the following:
(i)the type of browser and operating system you used;
(ii)the domain name of the site from which you came;
(iii)the date, time and duration for which you have visited Our Website;
(iv)number of visits;
(v)the web pages or services you accessed at Our website;
(vi)if you have downloaded a form, the form that was downloaded.

None of the foregoing information is deemed to constitute Personal Information.
Based on the email address provided by you on our website, we may use it to create a Member account on your behalf. Once a Member account is created, you may enjoy all the privileges that are available to other Members of our website.

2. When you visit Our Website as a Customer, we collect Personal Information that is required to complete Sign-up for one or more of the OT Services. This Personal Information may include, but is not limited to, your first and last name, your itinerary, your email address, your PayPal email address(es), your mailing address, your phone numbers (primary and other), your card details including, without limitation, name on the card, card number, provider/issuer of the card, type of the card, phone number(s) on the card, email on the card, issue number of the card, start date of the card, billing address of the card, expiration date.

3. When you register with us as a Member, we collect Personal Information which may include, but is not limited to, your name, last name, gender, date of birth, your permanent and office address, your email address, number of times you have signed up for the OT Services, number of times you have been shifted to the FRO Flight under the FRO Service, number of times you have been upgraded to any of your selected UTo Class under the UTo Service, your previous trips, your current trips, list of airlines you travel, your class of travel, your various preferences (your preferred location, your preferred airline, your preferred class of travel, etc.), your PayPal email address(es), your mailing address, your phone numbers (primary and other), your card details including, without limitation, name on the card, card number, provider/issuer of the card, type of the card, phone number(s) on the card, email on the card, issue number of the card, start date of the card, billing address of the card, expiration date.

4. We may also get information about you from third party sources and add it to our information account.

HOW WE USE YOUR INFORMATION

The information collected through a Guest / Visitor of Our Website, may be used:
• towards improving Our Website;
• to enable us to understand how Guest/ Visitors are interacting with Our Website;
• for statistical analysis, which may include, but is not limited to, to determine what information is of most and least interest to our Guest/Visitor; and
• to improve the utility of the material available on Our Website.

The information collected through a Customer of Our Website, may be used:
• to provide OT Prices (FRO Rewards or others) to the Customer;
• to charge Customers for OT Prices (UTo Prices or others);
• to provide OT Shift Notice to the Customer;
• to provide and enhance the OT Services;
• to provide travel confirmation and updates to the Customer; and
• to measure interest in and to improve the OT Services and Our Website;

The information collected through a Member of Our Website, may be used:
• to manage Member's account;
• to maintain Member's data in respect of one or more of the OT Services; and
•to measure interest in and to improve the OT Services and Our Website.

In addition to the above, we may use the information collected through Guest/Visitor, Customer and Member for:-
(i) notifying about special offers and service that may be of your interest;
(ii) notifying about availability of OT Services;
(iii) customizing your experience with Our Website;
(iv) managing Our Website, diagnosing technical problems; improving content and allocating the resources of our systems so that your experience with Our Website is as convenient as possible;
(v) investigating, detecting and protecting us against error, negligence, breach of contract, fraud, theft and other illegal activities;
(vi) enforcing our Terms of Service;
(vii) using the information, as otherwise described to you to be used at the time of collection; and
(viii) complying with any legal or statutory requirement.

WITH WHOM WE SHARE YOUR INFORMATION

We do not share your Personal Information, except as disclosed in this statement. We may share your Personal Information with our subsidiaries, Optiontown Agent, Business Partner, content supplier(s), and third party vendor(s) as described in the categories below:

• Optiontown Agents/ Third Party Vendors: In order to provide you one or more OT Services, we may share your Personal Information with our Optiontown Agents and/or Third Party Vendors, or require that you transact directly with a Optiontown Agent/Third Party Vendor. Third Party Vendors consist of persons/entities with which we have contracted in order to provide the OT Services. However, Optiontown shall in its contracts with such Optiontown Agents/Third Party Vendors require them to provide comparable level of protection to your personal information as required of Optiontown during the period such information is processed by any or all of them.

• Business Partners: We may share your Personal Information with our Business Partner.

• Advertisements, Marketing Material and Other Offers: Unless you tell us that you do not want to receive these offers, we will occasionally send advertisements; marketing material or other offers on behalf of other businesses that we think might be of interest to you. If you do not want to receive these advertisements, marketing material or other offers, please specify the same at the time of providing your information to us.

• Future Business Transfers: We may disclose your Personal Information in connection with any corporate transaction including, without limitation, the sale, purchase, merger, spin-off, or other corporate reorganization of Optiontown and may provide the information as necessary to the entities connected thereto.

• Companies within Optiontown family: We may share your Personal Information with our subsidiaries.

• Compliance with Law and Protection of Optiontown: We reserve the right to release Personal Information in order to comply with the law. We may disclose your Personal Information if it required to comply with a subpoena or warrant issued or an order made by a court, person or body with jurisdiction to compel the production of information, or to comply with the rules or court relating to the production of information. We may also disclose your Personal Information to a person who needs the information because of an emergency that threatens the life, health or security of an identifiable person/entity. We may also release Personal Information to enforce or apply the Terms of Service applicable to one or more of the OT Services, or protect the rights, property or safety of Optiontown, our users, or others.

We may revise this classification from time to time if we decide to offer additional services through these or third-party.

INFORMATION MAY BE STORED IN DIVERSE JURISDICTIONS

Optiontown and its subsidiaries being incorporated in and existing in diverse jurisdictions, it is important to note that Optiontown, and/or any third party to whom we disclose your Personal Information under this policy, may use and store your Personal Information in different countries. As a result, your Personal Information may be subject to the laws of the respective country despite the fact that you may live outside such country or use the OT Services outside such country. Therefore, as mentioned above, Personal Information may be disclosed in response to valid demands from Government Authorities, Courts, or law enforcement in such country.

INFORMATION SECURITY

While no website can guarantee security, we have implemented appropriate security measures to protect against unauthorized access to or unauthorized alteration, disclosure or destruction of Information. These include internal reviews of our data collection, storage and processing practices and security measures, as well as physical security measures to guard against unauthorized access to systems where we store personal data.

We restrict access to Personal Information to Optiontown's employees, Optiontown Agents/Third Party Vendors and its contractors who need to know that information in order to provide, operate, develop or improve the OT Services.

Optiontown processes Personal Information only for the purposes for which it was collected and in accordance with this Policy or any applicable service-specific privacy notice. We review our data collection, storage and processing practices to ensure that we only collect, store and process the personal information needed to provide or improve the OT Services. We take reasonable steps to ensure that the Personal Information we process is accurate, complete, and current, but we depend on our Users to update or correct their Personal Information whenever necessary.

COOKIE POLICY

Everything you ever wanted to know about the use of cookies on any of Optiontown’s websites (including Optiontown.com).

What are cookies?

Cookies are small data files which are downloaded onto your device by the website which you are visiting. The next time you visit the same website, cookies ensure that your device is recognised. By using cookies and similar technologies such as pixel tags/beacons and scripts ('cookies'), this website can save information about visits and visitors. We place some of the cookies on the websites ourselves, while other cookies are placed by third parties. Third-party cookies may collect data outside our websites as well.

Cookies can be utilised to make visiting a website more personal, by, for instance:

  •  displaying relevant navigation settings;
  •  remembering visitors’ preferences;
  •  improving the overall user experience and
  •  limiting the number of advertisements shown.

OT’s use of cookies
By continuing to use Our Website, you thereby give consent for cookies to be placed and read out on Our Website and the associated sub-domains, such as britishairways.optiontown.com. OT uses the information which it has collected through cookies for the purposes stated in OT’s Privacy Policy.


  Our Website uses three types of cookies

Functional cookies
These are cookies which enable users to view Our Website, use the functions on the websites and gain access to secured portions of them. The information collected through these cookies is not used for marketing purposes. If use of this type of cookie is not allowed, this will have the following consequences:

  •  using various parts of Our Website will become impossible;
  •  Our Website can provide less support to users;
  •  Our Website will be unable to remember your preferences for not using or displaying a specific function.


Analytic cookies
These cookies help Our Website to improve its websites. The cookies collect information about the way in which visitors use Our Website, including information about the pages most visited or the number of error messages displayed. Web Analytics cookies are one example of this type of cookie.

Marketing and other cookies

Marketing cookies are typically placed on Our Website by advertising networks. These networks are companies which act as intermediaries between OT and advertisers. These cookies are used to:

  •  show relevant, personalised advertisements or offers through every type of medium (such as e-mail, social media and banner ads) based on your visit to and click behaviour on Our Website;
  •  limit the number of times each advertisement is displayed;
  •  measure the effectiveness of an advertising campaign;
  •  make a link with social media, so you will be recognised when you wish to use social media through Our Website.

Adjusting cookie settings and deleting cookies


If you do not want OT to place cookies on your device, you can refuse the use of cookies through your browser’s settings or options. You can also refuse just our partners’ cookies. You need to separately adjust the settings for each browser and each computer. The links below will take you directly to your browser’s user guide.

  •   Chrome
  •   Firefox
  •   Internet Explorer
  •   Safari

Please note that, if you adjust the cookie settings for OT, you may not be able to correctly use some parts of Our Website afterwards.

If this cookie policy or the cookies placed change, we will adjust the policy and the list of cookies placed.

OPT-OUT

If you do not want us to use or share your Personal Information for the purpose of sending you marketing or promotional materials, please go to Our Website and change and update your email preferences accordingly. Regardless of your opt-out preferences, we reserve the right to send you emails or other electronic messages for administrative purposes.

CHILDREN'S PRIVACY

Children under the age of 13 should not send any information about themselves to Optiontown. If a child under the age of 13 submits information, and we learn the person submitting the information is a child, we will attempt to delete this information as soon as possible. Because we do not knowingly collect any Personal Information from children under the age of 13, we will endeavor to respond directly to that child to inform him/her that we must have parental consent before receiving his/her personal information.

EXTERNAL LINKS

If any part of Our Website links you to third party websites, those websites do not operate under this Privacy Policy. We recommend you examine the privacy policy posted on those third party websites to understand their procedures for collecting, using and disclosing Personal Information.

CHANGES TO THIS PRIVACY POLICY

We may make necessary changes to this Privacy Policy in the future. If you have registered with Our Website, we will notify you via email if we are going to use or disclose your Personal Information in a manner materially different from that stated at the time we collected the information. At that time, you will have a choice as to whether or not we can use or disclose your information in this new way. You (Member, Guest/Visitor and/or Customer) are responsible for regularly reviewing the Privacy Policy. Continued use of Our Website after any such changes constitutes your consent to such changes.

CONTACT US

If you have any questions or concerns about (a) access to Personal Information, (b) the collection, use, management or disclosure of Personal Information, or (c) this policy or our information handling practices, (d) with whom your Personal Information is shared, or if you need further assistance with respect to our Privacy Policy, you may contact our Customer Service department at customercare@optiontown.com. We will attempt to respond to your questions or concerns promptly after we receive them.